Kimi K3.1 Pro: Why Quaymark's customer score fell

Scorecard

The analysis

This model produced no usable analysis for this task.

The survey it planned

2 screening questions and 9 questions, as the model wrote them.

1. S1

   Are you the main person, or one of the main people, responsible for booking shipments through Quaymark for your business?

   One answer
   • Yes, I am the main booking contact
   • Yes, I share main booking responsibility with someone else
   • No

   Continues if Yes, I am the main booking contact; Yes, I share main booking responsibility with someone else

2. S2

   Has your business booked at least one shipment through Quaymark in the last three months?

   One answer
   • Yes
   • No
   • I don't know

   Routing Shown only if S1 is: Yes, I am the main booking contact; Yes, I share main booking responsibility with someone else

   Continues if Yes

3. Q1

   On a scale of 0 to 10, how likely are you to recommend Quaymark to another business?

   Scale

   Scale 1-11: 0 – Not at all likely to 10 – Extremely likely

4. Q2

   What is the main reason for the score you just gave? Please include specific examples of what Quaymark does well or what it could do better, where relevant.

   Open text
5. Q3

   Which, if any, of the following has your business experienced with Quaymark in the last three months? Select all that apply.

   Any that apply
   • Getting a price and completing a booking quickly
   • Collections or deliveries running on time
   • Accurate, up-to-date shipment tracking
   • Clear, helpful support when we needed it
   • Charges that were clear and easy to understand
   • A delayed shipment
   • Tracking information that was missing, inaccurate or out of date
   • Not being told promptly about a delay
   • Difficulty getting a problem resolved by Quaymark support
   • Charges that were unclear or higher than we expected
   • None of these
   Judges: double-barrelled

   The option 'Getting a price and completing a booking quickly' combines the speed of obtaining a price with the speed of completing a booking. These can differ, but the single checkbox cannot distinguish them.

   Several options ask about multiple things at once (e.g., 'Getting a price and completing a booking quickly', 'Clear, helpful support', 'missing, inaccurate or out of date').

6. Q4

   If Quaymark had to prioritise the following changes, how would you rank them for your business? Use 1 for the biggest benefit and 4 for the smallest benefit, and rank all four. If one would not benefit your business, place it below any that would.

   Ranking
   • More reliable and detailed shipment tracking
   • Proactive alerts when a shipment is likely to be delayed, with an updated delivery estimate
   • Access to a named account manager who can help with bookings and resolve problems
   • Replace the per-shipment booking fee with a monthly subscription
7. Q5

   Thinking about the booking fee only, not the haulage price, how would you rate the value for money of Quaymark's current £3.50 per-shipment booking fee for your business? If your account pays a reduced fee, answer for the fee you actually pay.

   One answer
   • Very good value for money
   • Fairly good value for money
   • Neither good nor poor value for money
   • Fairly poor value for money
   • Very poor value for money
   • I don't know enough about the booking fee to say
8. Q6

   Quaymark currently charges a £3.50 booking fee per shipment, with a reduced fee for accounts booking 100 or more shipments a month. Before March 2026, Quaymark instead charged a monthly subscription, from £25 a month for the smallest accounts. Based on what you know, which pricing approach would your business prefer?

   One answer
   • The current per-shipment booking fee
   • The previous monthly subscription
   • No preference between these two approaches
   • Neither of these approaches
   • I don't know enough to say
9. Q7

   Thinking only about the current per-shipment booking fee, what effect, if any, does it have on how likely your business is to keep using Quaymark?

   One answer
   • Much more likely to keep using Quaymark
   • Slightly more likely to keep using Quaymark
   • No effect on how likely we are to keep using Quaymark
   • Slightly less likely to keep using Quaymark
   • Much less likely to keep using Quaymark
   • I don't know
10. Q8

    Optional: What is the main reason for your answers about Quaymark's pricing? Please be as specific as you can.

    Open text
11. Q9

    Thinking about the last three months, which band best describes the average number of shipments your business booked through Quaymark each month? Please answer for the whole business, not just your own bookings.

    One answer
    • Fewer than 20 shipments a month
    • 20 to 99 shipments a month
    • 100 or more shipments a month
    • I don't know