For the CMO and the finance director. The decision it supports: how to allocate the £2.4m paid media budget for H1 2026.
Verdict
Not presentable
Deck rating
1,356
Slides
7 (brief: 5-8)
Design quality
64%
Why it is not presentable
A slide the judges rated as needing work
Slide 1Polished
Slide 2Polished
Slide 3AcceptableThe oversized panels leave substantial unused space beneath the content, making the layout top-heavy.Both cards are sized far larger than their content, leaving the lower half of each panel empty.
Slide 4Needs workThe chart title is visibly clipped at both ends, cutting off the test description and the measurement unit.The chart title is cut off at both ends ('out test, October 2025 (four weeks): new customers per 10,000 h'), so the metric definition cannot be read.
Slide 5Polished
Slide 6AcceptableThe table repeats exactly the numbers already labelled on the chart.The chart and the table show exactly the same data, which is slightly redundant and makes the slide feel a bit cramped.
Slide 7AcceptableThe three cards are much taller than their content requires, leaving large empty lower areas.The three white cards are mostly empty, with content filling only the top quarter of each, which wastes space.
